A Niche Agency

Language. focuses on just that - the choice and combination of words, as well as the subsequent messages conveyed through their application and amplification. Because no more than now, in a time where information truly inundates, and organisations and individuals are vying for attention, this matters.

Whether created for internal or external audiences and stakeholders, our use of language can entice and intrigue. It can inform, provide insight and guidance. When coupled with imagery and interface it can drive action and return. It adds depth to projects, products and the creation of places and spaces.

Good Company.

From big tech and beauty, to crypto natives and creatives, we’ve collaborated with, and continue to serve across a variety of industries, regions and languages.

AP Design House, Banksia Drive, BitMEX, Biànca, Black Sheep Restaurants, Block.one, Brisbane Radiology, Cathay Pacific (Discovery), Claire Stevens Interior Design, DFS (Louis Vuitton Moët Hennessy), ESSA, Groundcrew, James Street Initiative, JIA Group, News Corporation, Potato Head Family, Richards and Spence, SLIP Silk Pillowcase, The Green, The Norfolk, Urban List.

Best Practice.

We believe that when the information experience for the stakeholder, audience or community member is enhanced, brand engagement and sentiment increases.

  • We define brands with active purposes, to meet emerging markets. Alternatively, we help reinvent existing ones. Either way, it’s about modern day impact. For today, a powerful brand with strong foundations and a rich ecosystem, holds as much weight as the physical product or service it promotes.

  • We guide users across multiple formats including; digital products and services, e-commerce platforms, print collaterals, out-of-home advertising, swag and more. All with the intention of building a continuous experience that informs and drives action when required. 

  • We focus on tailored storytelling for the channels brands need to be in - connecting them with the people and communities they seek to reach. From evergreen web items for SEO, CRM automations, monthly plans that celebrate arrivals and initiatives, to pieces for paid amplification.

  • We write keynotes, bios and thought leadership pieces that inspire, social copy that intrigues, and UX that informs. When there’s a want for the delivery (or revision) of words, we draft, revise and deliver to deadline. Managing translations through a trusted network when needed.

  • We create leadership addresses, town hall presentations and employee handbooks, all crafted with a view to ensuring that what is communicated externally, is conveyed, clear and valued internally.